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Join Susan Bradley on The Ecommerce Roadmap. Each week, we'll take you behind the scenes of real stores where you’re going to learn actionable strategies and tips that will fast-track the growth and profitability of your e-commerce business.

Nov 26, 2024

Ready to see real results? In today’s episode, I’m sharing a quick but powerful lesson on conversion rates—something that can significantly impact your bottom line and save you money. If you’re looking for a way to boost your sales without increasing ad spend, this is a must-listen.

Here’s what you’ll learn...


Nov 19, 2024

I’m a big fan of email marketing. It is the most effective way to grow your sales. 

It’s not expensive, and people who go to your website directly from an email are up to 7 times more likely to make a purchase than cold traffic that comes to your website from Social Media.

But here’s the thing: If your emails are...


Nov 12, 2024

When sales slow down, many store owners instinctively start tinkering with their websites, hoping to fix what’s wrong. But these efforts often miss the real issues impacting conversions. In this episode, we’ll break down 7 essential steps to ensure your e-commerce site is set up to turn visitors into buyers. These...


Nov 5, 2024

I want you to see what can happen when you let go of perfection and stop doing “all the things” - and instead focus on doing one thing well. 

In this episode I talk to Mia Craig, founder of Top Paddock, who  shares how she scaled her e-commerce business by growing her email list to 10k subscribers and optimizing her...