Jan 25, 2022

Listen in and learn a powerful video strategy that has had a huge ROI for Nicole at her shop.

I love Nicole’s common sense approach to Social Media as a whole, but in this episode, we focused on the big results she’s getting from video ads she’s created from customers’ video testimonials.

When I saw what she was...

Jan 18, 2022

We all know that the biggest opportunity for us to grow our sales is to get more leads.

People who come to your site from an email or a text message are at least 7x more likely to buy vs cold traffic that’s visiting your site for the first time.

But how to get more leads without feeling like a carnival busker?

There...

Jan 11, 2022

Hello 2022!

You all know that I am an eCommerce store owner, like you. But you might not know that one of the best parts of my job is that once a month I work with private clients on strategies that will help them reach their goals.

Aside from getting to know some super smart business owners, I also get to see behind...

Jan 4, 2022

I see far too many eCommerce store owners spending hours every week on social media posts and ads. Often they are frustrated, worn down, and wondering if there’s a better way to get the traffic they need.

The short answer is that Social Media is still a very good platform for building a big warm audience of people who...